If I was a Ford dealer, I would be leveraging content produced by my OEM as much as I could. Here’s a situation any Ford dealer could take advantage of:
The Fiesta Project has produced a number of videos touting aspects of the new Ford Fiesta. Its professional grade video. All that needs to be done by a dealership is to put together a couple hundred words about the video, embed…
Here is an interesting issue with local search. Local search results for [Kennewick Chevrolet] show Bill McCurley Chevrolet out of Pasco, Washington as well as Sherrell Chevrolet Inc. out of Hermiston,…
Brand Management for a car dealership, where do I begin? Your dealership’s brand name is one of your biggest assets. In the online world, if you’re not implementing an Online Brand Management Strategy for your dealership, you could be losing traffic to your site and in the end, losing sales. I’ve seen many cases where car dealer directories will rank well for a dealer’s name. When this…