How A Ford Dealer Might Leverage OEM Content

August 19, 2010

If I was a Ford dealer, I would be leveraging content produced by my OEM as much as I could.  Here’s a situation any Ford dealer could take advantage of: The Fiesta Project has produced a number of videos touting aspects of the new Ford Fiesta.  Its professional grade video.  All that needs to be [...]

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Social Media Sites Are Robbing You Of Link-Building Opportunities

August 4, 2010

Social media sites like Facebook, Twitter, YouTube, and Flickr are excellent sites for uploading pictures and videos.  They make it very easy and user friendly to post and view great content.  Here’s the problem.  These sites are robbing you of building inbound links to your dealership’s website. Here’s why:  Let’s say you’ve taken some pics [...]

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